Transformation of the Functions of Kazakhstan Television in the Information Society

© Media Watch 9 (2) 203-208, 2018
ISSN 0976-0911 e-ISSN 2249-8818
DOI: 10.15655/mw/2018/v9i1/49283
 

Transformation of the Functions of Kazakhstan Television in the Information Society

ULBOSSYN M. YESSENBEKOVA
L.N. Gumilyov Eurasian National University, Kazakhstan
 
Abstract
The paper deals with the problems and prospects for the development of television broadcasting in the Republic of Kazakhstan in the context of the information society. The author suggests the mechanisms for controlling and forecasting socially responsible television and discovers its role in democratic modernization of society. The paper analyses the ways of developing television in the information society and studies the role of television in the new social conditions. It contains predictive models of relationships between television and political institutions, as well as principles behind formation of the mechanisms of social control over the television activity in the information society.
 
Keywords: Television broadcasting, information society, social responsibility, television, Social control
 
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Dr. Ulbossyn M. Yessenbekova is an associate professor in the Department of Teleradio and Public Relations at L.N. Gumilyov Eurasian National University, Republic of Kazakhstan. His research interest is scientific direction of media such as: trends in the development of modern mass communications, human in the information society.